SEO

Search engine optimisation (SEO) is how you win new customers without paying for every click. Done well, it puts you in front of the people searching for what you offer — on Google, Bing or any other major engine.

SEO audit

The first step is a thorough audit covering:

• The keywords your customers actually use when looking for products or services like yours
• Your competitors — because the goal of SEO is to outrank them
• The technical and content potential of your site

Only once the audit is complete will we tell you whether a campaign is viable and what it will cost.

On-page SEO

On-page work covers:

• Validating the source code — only clean, standards-compliant markup ranks well
• Reviewing titles, meta descriptions and keyword usage
• Adding structured metadata for search crawlers
• Tightening page structure — sensible headings, clear hierarchy, scannable content
• Editing copy for relevance and readability

Off-page SEO

Great content alone isn't enough — search engines need to discover your site and trust that it's authoritative. We handle directory submissions and build a credible inbound link profile so search engines understand where to place you relative to the competition.

Reporting and measurement

We don't stop until you reach the ranking you asked for. You'll receive progress reports throughout the campaign while we iterate on on-page tweaks and continue building backlinks. Depending on the competitiveness of your niche, an SEO campaign typically runs anywhere from one month to six.